Do you Understand your Customer?


Data + Design = 

Research, customer-centric design and testing

"My purpose is to make a meaningful impact through visual communication and design. I believe that design can democratise access to information and opportunities to empower people to thrive in a rapidly changing world."

Hi, I'm Lilian, a creative problem solver with over ten years of design experience in digital financial services, e-commerce, online education and agri-tech. Using an agile approach combined with design thinking methodologies, I specialise in customer-centric research, ideation, product and marketing design that helps organisations reach product-market fit and sustainable growth. I have a passion for both startups and corporates and thrive in a collaborative working environment, in-office and remotely. 

Think Visually gives you access to a highly skilled network of Design Thinking researchers, designers, video editors, copywriters and other creatives to collaborate with.

Delighted Clients

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Services Offered

Listen + Discover

Human-centric research helps you discover how your product, brand, service and user journeys are experienced by your customers.

Design Thinking
Customer Interviews
Opinion Pannels
User Experience Testing

Detangle the Data

Gain an overview of your current market landscape to determine behaviours, gaps and opportunities.

Customer Journey Mapping
Data Visualisation
Competitor & Landscape Research

Customer Service Design

Visualize and understand your customers’ experience and discover gaps with customer journey mapping for holistic solutions across business units.

Customer Journey Mapping
Team Workshops
Service Toolkits
Service Blueprint

Design, Build & Test

Agile prototyping and testing with your customers to quickly apply strategies and improve your product, services or marketing campaigns.

Rapid Prototyping
Digital Design
User Experience Design
Brand & Marketing Design 

Let's Chat

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